Together with Oracle, we were the first global hotel chain to complete a native integration between our proprietary central reservation system and OPERA Cloud. “We are committed to helping all our properties by offering access to the latest technologies, so we are proud to partner with Oracle. “Innovation has always been a priority at BWH Hotel Group, and in today’s world as guest expectations are changing and hoteliers are forced to adapt to new ways of working, our focus on innovation is more important than ever before,” said Greg Adams, Senior Vice President and Chief Digital Officer, BWH Hotel Group.
The Best Western Plus Alfa Aeropuerto in Spain is already live and benefitting from this offering. This makes it easy for any hotel within the BWH Hotel Group portfolio – including Best Western Hotels & Resorts and SureStay Hotel Group properties – to adopt OPERA Cloud to simplify and improve operations while delivering great guest service. BWH Hotel Group, one of the world’s largest hotel companies, is the first to integrate its central reservation system (CRS) with Oracle Hospitality OPERA Cloud property management system (PMS) through the Oracle Hospitality Integration Platform.
